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How SCL Works

Find the Merchants

We locate Asian-owned businesses—especially those in NYC’s Chinatowns—that have been hit hardest. Unlike other initiatives, we strive to reach cash-only, pen-and-paper businesses that aren’t able to join use most gift card, donation or app delivery solutions.

Build a Donation Page

Our team of engineers, designers, and storytellers create a custom webpage for each merchant to take donations and sell gift cards. We speak their language, we pay in cash, and we do all the heavy lifting — including marketing. 

Fund the Business

100% of all donations goes straight to the merchant, and they don’t need to adopt any new point-of-sale systems. We ensure the small, off-the-grid Chinatown businesses get the funding love they need to survive.

Our Impact

$14,276


​Raised

291


Donations and gift cards purchased

8


Chinatown merchants received donations

Work With Us

 I am a SMALL BUSINESS OWNER
​who needs help

If you own or know of a local Chinatown business that needs funding because of COVID-19.

I am an INDIVIDUAL or ORGANIZATION
​that wants to partner with you

If you can help us spread awareness of our initiative to reach more business owners.

I am a VOLUNTEER who
​wants to get involved

If you’re a software engineer, illustrator, product designer, or can offer other skills. We also need translators who are fluent in East / Southeast Asian languages.


If this is you, e-mail us at hello@sendchinatownlove.com
Send Chinatown Love